Around a month ago, the planets aligned to give me the opportunity to bring together some of my favourite talented and beautiful people to create promotional images for a new restaurant opening in Maynooth, Chill Downtown. The restaurant is an expansion of the ‘Chill’ brand that opened on Maynooth campus and has been really successful, it was a natural progression for Michael, the owner, to open a premises in the university town.
Michael wanted quirky, fun images, with a little bit of rock n’roll. I started out by creating a Pinterest board for inspiration to ensure we were on the same page, then I contacted Marta of Callmarta Foto to see if she was interested in working on the project. Marta is responsible for making me look incredible in my promo images and I really love her positive energy and enthusiasm. We cast the shoot with burlesque bombshell Azaria Starfire, Dr Sketchy’s Dublin models (and VIP crew) Kerri Cherry and Michelle Noir, gorgeous Damien McClurg and of course star of the shoot, Marta’s baby girl Maya.
This first image features Michelle, Maya and Damien. It was originally shot in colour, with a white background, table and tableware, and elements of the clothes styling reflecting the brand colours purple, orange and green. RedBloc is responsible for the brand identity and design on the project – for this promotional/ teaser image there needed to be a big emphasis on the brand colours and it was important that the image be really eye-catching. I think it’s a really successful image!
I’ll share more of the images as they become available for publication.
Promo image outside Chill Downtown